🎙️ Men in Blazers •August 18, 2026 •⏱️ 16 min

Mikel Arteta on Arsenal’s Dynasty Ambitions, Bruno Guimarães, and Managing the Modern Game: Men in Blazers 08/18/26

1. Executive Overview: Core Theses & Key Revelations

The mid-August 2026 broadcast of Men in Blazers featured an interview that signaled a permanent shift in the European football landscape. Sitting opposite Roger Bennett, Mikel Arteta—fresh off leading Arsenal Football Club to their first Premier League title in twenty-two years—offered a masterclass in modern sports leadership, tactical philosophy, and organizational ambition. Rather than indulging in the victory lap expected of a manager who finally extinguished over two decades of public narrative as tragic near-misses, Arteta used the platform to establish a bold doctrine for the 2026/27 campaign and beyond.

The central thesis of Arteta’s conversation rests upon a psychological and operational pivot: the total rejection of the concept of a "title defense." In Arteta’s vocabulary, defending a title is a passive, reactive posture that breeds entitlement and physical deceleration. Instead, Arsenal are executing an aggressive "attack" upon a new objective—the construction of a sustained footballing dynasty. By publicly adopting "the D-word," Arteta has aligned ownership, board executives, coaching staff, and squad members under a singular, high-stakes directive. Winning a solitary championship was merely establishing a baseline foundation; the true objective is multi-year dominance.

To support this dynastic ambition, the interview revealed five critical operational anchors defining Arsenal's immediate future:

  • Reframing Championship Mindset: Rebranding the post-title era from defensive preservation to an offensive pursuit of historical stature, utilizing early-summer sacrifices across all club tiers as empirical evidence of intent.
  • Market Aggression and Profile Evolution: The marquee $101 million (£85M) acquisition of Newcastle United’s Bruno Guimarães to inject raw emotional intensity, central rhythm control, and competitive friction into the midfield core.
  • Systemic Immunity over Individual Dependency: Engineering a tactical structure capable of absorbing major personnel disruptions—such as William Saliba’s early-season injury layoff—without compromising defensive metrics or win rates.
  • Paradigm Shift in Athletic Preparedness: Abandoning traditional seasonal "juggling" of squad minutes in favor of building robust, baseline biological tolerance capable of enduring 60-plus high-intensity fixtures comfortably.
  • The Basque Leadership Cartel: The extraordinary convergence of three childhood friends from San Sebastián’s Antiguo neighborhood—Arteta, Xabi Alonso (now managing Chelsea), and Andoni Iraola—occupying elite Premier League dugouts, redefining modern tactical governance.
Operational Pillar Previous Paradigm (2020–2025) Dynastic Paradigm (2026 Onward)
Mindset & Framing Chasing targets, overcoming narratives of failure Attacking new titles, building historical dynasty
Midfield Profile Technical control, positional discipline Snarling intensity, box-crashing, emotional leadership
Squad Load Management Reactive minutes juggling, rotation based on fatigue Baseline athletic robustness built for 10-month overload
Roster Resilience Vulnerable to key individual absences (e.g., Saliba) Systemic immunity, tactical fluidity regardless of injuries

2. Context & Background: The Landscape Leading to This Conversation

To understand the weight of Arteta's declaration, one must analyze the broad historical backdrop that preceded August 2026. For twenty-two years—since Arsène Wenger’s "Invincibles" swept through the 2003/04 season undefeated—Arsenal Football Club carried a public identity rooted in unfulfilled promise. The transition from Highbury to the Emirates Stadium, intended to secure financial parity with Europe's elite, instead coincided with an era of austerity, structural soft-heartedness, and persistent sporting regression. Rival supporters codified this era into a persistent meme of psychological fragility.

When Arteta inherited the head coaching role in December 2019, the institutional decay was profound. The squad was fractured, fan engagement was at an all-time low, and the club’s cultural identity was thoroughly compromised. Over six meticulously engineered seasons, Arteta executed a systemic purging of toxic elements, rebuilt the scouting and recruitment pipeline alongside Technical Director Edu Gaspar and the board, and established non-negotiable operational standards. However, despite consecutive 90-plus point campaigns between 2023 and 2025, the final hurdle remained stubbornly out of reach, prompting persistent questions about whether Arteta’s project possessed the ultimate killer instinct.

The 2025/26 season demolished those lingering doubts. Arsenal’s title victory was not merely a tactical triumphs; it was an emotional release for a global fanbase spanning London, Nairobi, Jakarta, Kampala, and New York. The open-top bus parade, which drew 1.5 million people onto the streets of North London, served as empirical validation of the deep bond forged between team and community. Star winger Bukayo Saka captured the squad's collective catharsis post-parade, declaring that after years of being the target of jokes and banter, the club had earned the exclusive right to speak from a position of absolute authority.

Yet, the landscape Arteta faces in late August 2026 is radically different from the league he entered six years ago. Arteta now stands as the longest-serving manager in the Premier League. The legendary managerial figures who defined the modern era—Sir Alex Ferguson, Arsène Wenger, José Mourinho, Jürgen Klopp, and Pep Guardiola—have either departed the English game or transitioned away from active dugouts. With nine Premier League clubs altering their managerial hierarchy ahead of the 2026/27 season, Arsenal represent the undisputed pinnacle of institutional stability. The question confronting Arteta is no longer how to climb the mountain, but how to standardise excellence so thoroughly that competitors cannot alter their trajectory.

3. Deep-Dive Thematic Breakdown

3.1 The Psychology of the 'Attacking Champion': Reframing Title Defense as Dynastic Ambition

In sports psychology, the transition from challenger to defending champion is notoriously treacherous. Teams that achieve a long-sought peak often experience an unconscious drop in biological and psychological intensity—a phenomenon known as success-induced deceleration. Arteta's immediate countermeasure is semantic and conceptual: eradicating the phrase "title defense" from the club's lexicon.

Defending implies guarding existing territory, putting up barricades, and playing with fear of loss. Attacking implies expansion, aggression, and taking territory that belongs to others. By framing the 2026/27 campaign as an attack on a second consecutive title, Arteta reframes victory not as an endpoint, but as a gateway to historic immortality. The adoption of "the D-word" (dynasty) across every vertical of the organization—from Kroenke Sports & Entertainment (KSE) ownership down to the ground staff—establishes a collective psychological contract. Success is no longer measured against competitors; it is measured against the absolute ceiling of human potential.

This psychological framework is anchored in observable, daily behaviors. Arteta highlighted pre-season indicators as evidence that complacency has been systematically eliminated:

  • Early Staff Return: Performance staff, analysts, and physical coaches voted independently to shorten holiday periods and return early to London Colney to engineer new training methodologies.
  • Voluntary Player Off-Site Camps: Senior squad members voluntarily organized pre-pre-season training camps in Marbella to ensure baseline physical metrics were met prior to official testing.
  • Executive Alignment: Ownership demonstrated immediate financial commitment in the summer transfer window to secure primary tactical targets without protracted negotiation delays.

Furthermore, Arteta drew a sharp line between silencing doubters and inspiring adherents. Responding to Bukayo Saka’s assertion that Arsenal have earned the right to talk back to critics, Arteta offered a more profound leadership perspective. For Arteta, focusing on critics wastes emotional bandwidth. The true objective of Arsenal’s triumph was to demonstrate that persistent adherence to high standards can overcome seemingly insurmountable barriers, providing a blueprint for organizational resilience.

3.2 Tactical Architecture & System Immunity: The Saliba Test and Decoupling from Individual Reliance

A core element of Arteta's tactical philosophy is the total decoupling of team performance from individual player availability. Historically, top-tier teams have suffered catastrophic dips in win probability when key central figures sustain prolonged injuries. In previous seasons, an injury to William Saliba or Martin Ødegaard threatened to derail Arsenal's defensive structure and build-up mechanics.

Heading into the 2026/27 season, Arsenal face an immediate test of this philosophy with William Saliba sidelined due to an extended structural injury. Saliba, whose presence has historically correlated with an extraordinary 70-plus percent win rate, represents the archetype of the modern recovery defender. Yet Arteta insists that the structural blueprint engineered over recent seasons possesses complete system immunity. The tactical model is built on rigid positional principles combined with fluid role interchangeability, allowing secondary and tertiary squad members to execute defensive cover, rest-defense spacing, and progressive passing lines with mathematical precision.

This structural evolution extends into set-piece design and physical adaptability. Having pioneered set-piece dominance over the preceding two seasons under specialized coaching, Arsenal face new refereeing directives for 2026/27 specifically targeting attacking physicality and blocking inside the six-yard box. Rather than complaining about regulatory shifts, Arteta’s staff have spent the summer developing counter-adaptations. By shifting from physical obstruction to dynamic space-creation and deceptive run timing, Arsenal aim to maintain their status as Europe's most lethal set-piece unit.

Simultaneously, Arteta is integrating sixteen-year-old phenom Max Dowman into senior first-team operations. Dowman’s rapid acceleration through the academy ranks presents both a tactical asset and a developmental challenge. Arteta’s approach with Dowman underscores his broader squad management philosophy: talent grants entry to the pitch, but consistency and daily work-rate dictate rotational survival. Dowman is not being groomed as an occasional novelty, but as a fully integrated tactical option within a high-tempo system.

3.3 Market Execution & Midfield Evolution: The $101M Bruno Guimarães Acquisition

The marquee transaction of the 2026 summer transfer window was Arsenal’s acquisition of Newcastle United midfielder Bruno Guimarães for $101 million (£85 million). This transfer represents far more than an upgrade in technical quality; it is a deliberate injection of physical violence, competitive friction, and emotional energy into the center of the pitch.

Arteta described Guimarães as a "ball of fire and energy"—a player whose dominant characteristic is an unyielding desire to pull teammates along through sheer force of will. In modern high-level football, tactical perfection can occasionally lead to sterile control. Guimarães provides the antidote: an unpredictable, highly aggressive force capable of breaking opposition presses, executing razor-sharp progressive passes, and driving directly into the penalty box to score high-value goals.

Tactically, the addition of Guimarães transforms Arsenal’s central axis into one of the most formidable units in modern football history. Partnering with Declan Rice and Martin Ødegaard, Guimarães completes a midfield trio that combines elite physical coverage, press-resistance, and spatial awareness:

Player Primary Tactical Profile Key Physical & Analytical Metrics Dynastic Role in 2026/27 System
Bruno Guimarães Box-to-box engine, tempo dictator, emotional catalyst Elite progressive passes, high duel win rate, box entry threat Injects disruptive aggression, dictates tempo transitions
Declan Rice Defensive anchor, transitional ball-carrier, rest-defense screen Top 1% interceptor, elite aerial clearance, ball recovery distance Provides structural balance, breaks counter-attacks
Martin Ødegaard High-press trigger, creative architect, half-space playmaker Elite chance creation, leading pressing distance in Europe Sustains final-third unlocking, commands high-press triggers

Beyond his tactical versatility, Guimarães introduces internal squad competition of the highest order. By adding an elite international who demands start minutes, Arteta raises the baseline requirements for training performance. Under Arteta’s management, squad depth is not treated as insurance against injury; it is utilized as an accelerator for internal performance standards.

3.4 Physical Preparedness in the Ultra-Congested Era: Replacing 'Juggling' with Biological Robustness

One of the most technically insightful passages of Arteta's interview concerned player physical conditioning and the demands of the modern international football calendar. With expanded UEFA Champions League formats, the expanded FIFA Club World Cup, and international tournaments, elite players face unprecedented physical strains. Bukayo Saka, for example, logged 3,256 competitive minutes for Arsenal prior to representing England in a demanding summer tournament.

Arteta explicitly rejected the prevailing industry practice of physical "juggling"—the continuous monitoring of fatigue markers to micro-rotate players, rest key assets, and manage loads reactively. In Arteta’s view, juggling minutes across a ten-month, sixty-fixture season is fundamentally unstable. It creates a volatile performance environment where players fluctuate in match sharpness and structural rhythm.

Instead, Arsenal are pioneering an athletic philosophy centered on baseline biological robustness. The goal is to condition the elite athlete’s body and mind to absorb high match volumes comfortably as their normal state of existence. This requires a comprehensive overhaul of sports science protocols:

  • Biomechanical Reinforcement: Targeted eccentric strength training and connective tissue conditioning designed to prevent soft-tissue breakdowns under repeated sprinting loads.
  • Metabolic Adaptability: Custom nutritional and recovery frameworks that accelerate glycogen replenishment and cellular repair within 48-hour turnarounds.
  • Psychological Resiliency: Training players to view high minute accumulation not as a burden or fatigue trigger, but as a standard operational requirement of elite status.

By shifting from reactive load management to proactive physical conditioning, Arsenal aim to field their strongest line-ups consistently without suffering the sharp late-season physical drop-offs that plagued previous campaigns.

3.5 The Antiguo Conclave: San Sebastián's Tactical Hegemony over the Premier League

A remarkable sub-narrative highlighted in the discussion is the unprecedented concentration of managerial talent originating from a single coastal neighborhood in Basque Country. Arteta, Xabi Alonso, and Andoni Iraola all spent their formative childhood years playing on the gravel pitches of Antiguo, a local youth club in San Sebastián, living within five minutes of one another.

In 2026/27, this childhood trio occupies three of the most high-profile dugouts in world football: Arteta commanding defending champions Arsenal, Xabi Alonso taking the reins at Chelsea following his historic achievements at Bayer Leverkusen, and Andoni Iraola establishing Bournemouth as one of the Premier League's most tactically sophisticated units. That three managers from the exact same youth team now direct tactical schemes in the wealthiest, most competitive league on Earth is an unprecedented phenomenon in football history.

Arteta reflected on this connection with profound personal pride, tempered by fierce professional competitiveness. The shared Basque football lineage—characterized by intense tactical discipline, spatial awareness, uncompromising work ethic, and deep respect for the game's structural integrity—defines all three managers. However, Arteta made it clear that while lifelong friendships endure off the pitch, complete professional hostility governs matchdays. The rivalry between Arsenal and Alonso's Chelsea, in particular, adds an extraordinary personal narrative layer to the 2026/27 title race.

4. Speaker Perspectives & Analytical Contrast

The dynamic between host Roger Bennett and Mikel Arteta provided a captivating contrast in perspective, framing, and emotional delivery. Bennett, operating as the romantic historian, sought to draw out the human warmth, global resonance, and dramatic narrative arc of Arsenal’s journey. Arteta, operating as the hyper-methodical sports architect, consistently reframed emotional milestones into actionable operational data.

Bennett pressed Arteta to savor the catharsis of the championship parade, highlighting the global images of celebrations in Nairobi, Jakarta, and Kampala, and asking if silencing critics provided personal validation. Arteta’s response was characteristically detached from ego. He acknowledged the emotional weight of seeing 1.5 million supporters in London, calling it the single greatest experience of his footballing life—surpassing the physical lifting of the trophy itself—because it represented genuine human connection and belonging. However, he instantly pivoted away from vindication, insisting that his summer was spent conducting rigorous self-audits and writing extensive strategic journals on how to evolve his leadership for the next phase.

Analytical Theme Roger Bennett's Framing (Narrative & Emotional) Mikel Arteta's Framing (Architectural & Operational)
Title Victory Catharsis, silencing doubters, historical redemption Baseline foundation established; immediate requirement to attack higher goals
Player Workload Exhausting toll of modern calendar, constant juggling Preparation of robust athletes to absorb high volume comfortably as standard
Managerial Rivalry Romantic narrative of three childhood friends from Antiguo Deep pride in shared values, coupled with total competitive hostility on matchdays
Cultural Symbols "Win the Dog" as an endearing, eccentric club mascot Behavioral culture-building tool driving daily emotional connectivity

This contrast was further illustrated during the discussion of club culture artifacts, notably "Win the Dog"—the chocolate Labrador brought into London Colney to boost player wellbeing. Where Bennett saw an endearing viral story, Arteta viewed it as a calibrated tool for emotional connectivity. Arteta revealed that "Win" has effectively become "Won," symbolizing the completion of phase one and the commencement of the next competitive cycle. Every element within Arteta's domain, no matter how small, is integrated into the broader performance engine.

5. Strategic & Industry Implications

Arteta’s statements on Men in Blazers carry profound strategic implications for the broader football industry, detailing a structural blueprint for modern club governance, squad building, and competitive sustainability.

First, Arsenal’s trajectory validates the high-patience, process-oriented ownership model executed by Kroenke Sports & Entertainment. In an era marked by rapid managerial turnover—evidenced by nine Premier League coaching changes in a single off-season—Arsenal’s unyielding faith in Arteta during the turbulent 2020–2022 periods has yielded immense sporting and financial dividends. By establishing total institutional alignment between ownership, board, manager, and squad, Arsenal have created a defensive moat against the volatility that plagues rival clubs.

Second, the acquisition of Bruno Guimarães for $101 million underscores a shift in transfer market valuation. Top-tier clubs are increasingly prioritizing emotional resilience, leadership density, and physical durability alongside technical mastery. In an era where tactical intelligence is widely disseminated, raw competitive intensity and biological robustness have become the premium differentiators in elite recruitment.

Third, Arsenal’s proactive reframing of athletic load management challenges the traditional sports science consensus surrounding player rotation. If Arsenal successfully execute their strategy of conditioning players to handle 60-plus matches without systematic minute-juggling or performance degradation, it will force a re-evaluation of squad construction strategies across European football, shifting investment from bloated secondary rosters to hyper-conditioned primary cores backed by elite academy integration.

6. Looking Ahead: Unresolved Questions & Next Milestones

As Arsenal embark on the 2026/27 campaign, several critical questions will determine whether Arteta’s dynastic vision transitions from ambition to reality:

  • The Saliba Absence Window: Can the defensive system maintain its historic low Expected Goals Allowed (xGA) metrics during Saliba’s recovery period, proving absolute system immunity?
  • Midfield Synergies: How quickly can Bruno Guimarães build fluid rotational instincts alongside Declan Rice and Martin Ødegaard without disrupting team pressing triggers?
  • European Conquest: Having secured domestic supremacy, can Arteta translate his high-intensity tactical framework into UEFA Champions League glory, achieving complete global dominance?
  • Developmental Balance: How effectively can Arteta balance the high-stakes demands of a title defence with the integration of generational academy talents like Max Dowman?

The metrics to monitor over the opening fifteen fixtures of the season are clear: Arsenal’s set-piece conversion rate under revised refereeing guidelines, physical sprint distance decay in mid-week European fixtures, and points accumulated against top-six opposition. If Arteta’s summer self-assessments and strategic journals have accurately diagnosed the club's remaining growth margins, North London is not merely witnessing a fleeting moment of success, but the dawn of a dominant footballing era.

💬 Key Quotes & Speaker Breakdown

Arsenal's long-term goals

"The D-word, in dynasty. Well, this is what we want to create right now, and it has to be the ambition, and it is the ambition."

— Mikel Arteta

Bruno Guimarães transfer

"A ball of fire and energy, I think what he's going to do is bring people with him with that energy, with that enthusiasm... It's exactly what we need."

— Mikel Arteta

Premier League title defense

"It's not defending. It's an attack. I love it because now we go for more, and we want to create something much bigger than that."

— Mikel Arteta

Player workload and fitness

"We need to prepare the athlete to be able to do that [the modern football calendar] comfortably... If we try to prepare the athletes that we used to do and juggle to the season, I think juggling is a really unstable thing to maintain for 10 months."

— Mikel Arteta

Arsenal's preseason culture

"When the staff wants to come early, when they vote, and the ownership are shown the level of commitment that they are showing, and the players start to come early from the holidays, they are all good signs."

— Mikel Arteta

Tactical philosophy

"I've been trying to create a system that is not dependable of an individual or two or three that is still can produce where they get very wise to win consistently."

— Mikel Arteta

Premier League manager rivalries

"It's just remarkable with them [Xabi Alonso and Andoni Iraola] all the best except against us because we know what it is, but it makes me really proud."

— Mikel Arteta

Arsenal legacy

"The thing I'm most proud of during my Arsenal tenure is, I think the relationship that we have built with the players, the staff and with our supporters."

— Mikel Arteta

Arsenal's cultural impact

"I think the capacity that this team had to connect with the people. I think we have to transmit something else than just playing football or making football actions."

— Mikel Arteta

Managerial mindset

"I don't feel fear. I feel desire, I feel motivation. I feel hunger to do my best, to do, to transmit my emotion, my passion, my ideas in the best possible way."

— Mikel Arteta
📜 View Full Episode Verbatim Transcript 18,137 characters
It's Rodge, here to sing my praise for a very special new balance football boot, the 4-4-2. It's no nonsense. Workhorse midfielders and defenders don't want to do the dirty work, but it also ping-a-past the perfection. It's a classic boot design with modern enhancements, with an ultra lightweight sole. Synthetic microfiber material retains a soft premium in-hand feel, allowing for the lighter weight, the superior touch on the ball. Get a pair for yourself, or the footballer in your family, and newbalance.com slash soccer. You're listening to the Men in Blazers media network, suboptimal radio. Obviously, the energy that everybody has is like, I want to do it again. I want to go through that emotion again. The D word, in dynasty. Well, this is what we want to create right now, and it has to be the ambition, and it is the ambition. From the owners of this football club, from everybody on the boards, every staff member, it's an ultimately from the players. And then you have to show that with facts and with actions. And when the staff wants to come early, when they vote, and the ownership are shown, the level of commitment that they are showing, and the players start to come early from the holidays, they are all good signs. It's a choice to welcome back. Michaela Teta. Thank you so much. Michaela Teta, defending Premier League champion. Attack him. Another Premier League. That's where we're going. It's not defending. It's an attack. I can't stop sounding. I love it. I love it because now we go for more, and we want to create something much bigger than that. We created a foundation. We won it, but now it's something much bigger than we want to achieve as a club. I want to talk about all of that, because you're very all unafraid to talk about that next phase. Being a defending Premier League attacking Premier League champion, does it change anything at home? Have you changed? No, obviously. Now I've got, in Simonian experience, that I would remember the rest of my life, which is sharing that day with all the players, with all the stuff on that bus, with one and a half million people on the streets, and that connection is something. I've never witnessed it in my life, and that will stay forever. So let's start there, because that trophy celebration, the collective effervescence. However, whatever the number in North London, the celebrations around the world, Nairobi, Jakarta, Campala, New York City, how do you understand it? This arsenal story of trying, and failing, and then achieving. Why is it that touches people so deeply around the world in your own words? I think the capacity that this team had had to connect with the people. I think we have to transmit something else than just playing football or making football actions. They've seen how much we wanted it, and when it's tough and it's difficult and it takes a while, I think you enjoy more. You said the celebration was the best experience of your footballing life more than the trophy itself. Yes, 100%. Because it's more meaningful, because that shows you how people are attached to the football club. That sense of belonging to something that you do that you have created, and that's much bigger than that. It was something spectacular to win. It comes with a lot of responsibility, because now you have the realization of these people over the world are really pushing and caring about what we do, and it has to elevate our will even to a higher demand. Bikai Osaka came on our show right after the trophy tour, and he said this. He said there's been so much jokes, so much banter. This is our time to talk, because we've earned that right now. What does it feel like to have silenced those who doubted you and forced them to listen? I wouldn't focus on the people that you have to silence. I will focus on the people that hopefully you have opened their eyes or give them hope that when something is difficult, that doesn't mean that it's not going to happen. You pursue a dream and you are consistent, persistent, and stubborn. Sometimes you can gather. So you've broken to the Barrier Macau. You finally won. And what I want to know is, what happens now? Arsenal that fails has been the public identity of this team for 22 years. Now you're leading an Arsenal that wins a defending champion, an attacking champion. When you walk back here, first day of preseason, as champions, what felt different about the place? I think obviously the energy that everybody has is like, I want to do it again. I want to go through that emotion again. So it's almost like something that gets installed on your base, and I said, I really want to leave that again. We need to start from day one, and we need to realize that this is going to be something that is going to demand a lot from everybody. But we have the ability to do it, and we can't go through that again. I'm interested, because the last time we spoke, you talked about how your players were quote, ready to explode, to show their fire on the pitch, their hunger to win. They exploded. You've won the title. That goal's achieved. Humans can switch off in those moments. But what's your message been? Because everyone around here is talking about squeezing lemons, and they're not afraid to talk about the D-word in dynasty. Well, this is what we want to create right now, and it has to be the ambition, and it is the ambition. From the owners of this football club, when everybody on the board, every staff member, it's an ultimately from the players. And then you have to show that with facts and with actions. And when the staff wants to come early, the staff is putting more hours in the summer to see, okay, where can we go next? When the board and the ownership are shown, the level of commitment that they are showing. And the players start to come early from the holidays, and start to go to Marbella, and they are ready in good shape. They are all good science. So I want to ask you first about you as a manager. You've talked about her every summer. You spent her looking at yourself in the mirror, and asking yourself, am I the right person to be leading this team to the promised land? You say, I quote, judge myself. Am I still the right person to drive this club, this team forward? Now you've done it. What questions have you asked yourself this now? What is going to require for Michele to do it again and do it better? And I've done a lot of writing. I spend a big, a lot of hours during the summer writing, writing about where we want to take this football club, how are we going to do that? And especially, why is it going to demand from one of the leaders in the organization to do that? So what kind of version of Michele is going to be needed? And the first one is, is having even more enthusiasm of what is ahead. More enthusiasm. So the level of energy and how I'm going to connect better with the players and the staff and what is required in every department to give the best possibility or probability to the players to perform at the highest level. What are the conversations that have to be taken with ownership? What we expect from our supporters as well at home and away. So it's a lot to do very much improve, I think, which will have huge margin in many, many areas. So let's talk about some of the changes. The big acquisition, the ferociously intelligent Bruno Gilmoresh, who's a snarling ball of aggression, he's impossible to ignore. Coming from Newcastle for $101 million. Another Brazilian arsenal, he's so versatile, he can play deep, he can set the tempo in the middle, he can crash the box and score goals. Can you describe in your own words what you would like Gilmoresh and what he brings to this team? A ball of fire and energy, I think what he's going to do is bring people with him with that energy, with that enthusiasm when I spoke to him and I sense that desire to join the club and play for us and be involved in the journey that we want to produce. It's exactly what we need. That's only going to produce different standards, it's going to produce a different rhythm and a different aggression to the team, a different leadership and this how you create a better competition within the squad. It's only this way that we can do it. Max Townman was a revelation last season, he's had a very strong preseason, he's still just 16. Can you talk about what role you see for him in the season ahead? Well, he's evolving probably faster than everybody's expected, but in a really set way, I think he had some very good moments in games, now we need to make him very consistent through our games. But he's so willing, he has an amazing talent, we have the right people to take him through this journey and then like anybody else, he's going to have to end every minute that he's on that pitch because the competition is going to be strong. One of the challenges at the beginning of the season, William Saliba, an extended injury layoff, he's been such an important part of this team's success and Arsenal's win rate with him, 16 or in percent of their games. How much were these absence at the start of the season affect your plans? Hopefully nothing because the system is so strong that can handle like it did last year, the year before 5 or 6 injuries and the team perform. That's what I've been trying to create a system that is not dependable of an individual or two or three that is still can produce where they get very wise to win consistently. I want to talk about that, the need to keep juggling, the exhaustion of the modern football calendar, the most successful you become, the more games you have to become, the more minutes these players have to log. I mean, Bikai of Saka, 3256 minutes, just played a long-world cup. How much of a challenge is it for you to keep juggling the minutes, the minds, the bodies and this just extended ceaseless toll? We need to prepare the athlete to be able to do that comfortably and I think that has to be the mindset. If we try to prepare the athletes that we used to do and juggle to the season, I think juggling is a really unstable thing to maintain for 10 months. So we need players that are so stable, that are available, that are very robust and they can still be decisive when the right action is coming again. This is more important to me. You are the longest serving manager in the Premier League. Can you believe that, Mek help? And what does it say about the state of the league from a manager's perspective? The time flies and we have to leave our jobs daily with a gratitude and the passion that it's required because six years it is a lot in many ways but it's not that much in many others so we better keep it up. This is a strange season. This is the first one without one of Sir Alex Ferguson, Arson Venger, Joe Seymourinho, Jürgen Klopp, Pet Guardiola, these guys seen as giants who hovered over the game. Nine clubs have changed their managers since last season. Does this create an opportunity for you because Arson seemed like one of the most stable clubs in the Premier League? Or does it make it harder to plan because of all the uncertainty? I think we have to create the opportunity. No, what happens around us. I think the opportunity has to create it with what we do daily to end the right to be better than the rest. Who do you see as your biggest challenge in ourselves? I think this is when I see the margins of the state that we have to improve and be better. I think it's a must. So ultimately you are the protagonist of your own future. And that's how we prepare and evolve our club, our team, our squad looking after the things that we control and we want to do because unfortunately I wish, but unfortunately I cannot make decisions to influence negatively what other clubs can do. One of the clubs who made the change, Chelsea, well told story how you grew up in the Antiquo neighborhood in San Sebastián, that I just botched that. It's my basket. Okay, that's very good. Playing on the same youth team, gravel pitches, long time shabby along the side. You've lived in Liverpool when you were a mighty blue. He was playing for some other team. You were neighbours. He's taken it with Chelsea for the first time this season in the Premier League. Your great friend has become a rival manager. What did you tell him when he took the job and how does that affect your relationship for the same way? The same with Andonio Rola, then I was at Liverpool and the three of us used to play together. So it's something phenomenal, you know, that we released to leave five minutes away from each other, play for the same team and managing three different Premier League clubs at the highest level. It's just remarkable with them all the best except against us because we know what it is, but it makes me really proud. Do you talk to him about the Premier League management? No, he's here. You like it. Obviously, we have talked with both of them and I think we will feel in the same way. Extremely proud, but then there is this rivalry and everybody has to look after his club. The rest of the world looked at this crazy, the food, every time you play, there is something ignited in that culture. The passion that we have for the game, the respect we have for the game, I think they were right. I think the values that we defend and we want to implement in the club and they are how dedicated we are probably. You're a man who does not sit still, you're constantly looking to evolve, you're constantly looking to find a new marginal game. What is the focus for you in this evolution, this season for Arsenal? That the margin has to be daily in the habits and the way that we behave and the actions that we take because if we do that, it's going to elevate daily everybody around the place and that's the biggest margin that we have to be able to be better every single day. So when we come to May, we'll be much better. Two years ago, we sat here, you talked to me, the margin would be about set pieces. A year ago, you told me you developed new set pieces because the league had caught up and you turned out to be completely true. How do you keep evolving tactically there? Because referees have been told to be tougher in the box on the attacking physicality. For one of the things that I believe we have to evolve is the availability and robustness of our place because the demands are higher and the volume play will be higher. We have new roles in the Premier League as well. You're going to bring some constraints in the manner that says you can do certain things so you have to be ready for it. What's your biggest fear? Make out. Fear. I don't like how that works. Do you not feel it ever? Well, I don't know if I'm about to have an accident or something or with my kids. It's just, no, it's no fear. I think with this job, I feel desire, I feel motivation. I feel hunger to do my best, to do, to transmit my emotion, my passion, my ideas in the best possible way and to make sure that everybody enjoys the journey because ultimately that's what is going to help us to achieve what I want. So what is the greatest challenge that you feel between you and your goal for this season? To be better than the next season. So not to be thinking what we did last season, but to be fully focused on the qualities and capacity that we have as a club, as a team, to be even better. So that's ultimately it. You channel everything into just positive or everything, everything, every negative. You just immediately flip into a positive. Everything that is a challenge, you turn into an opportunity, that's ultimately what you're doing, constantly turning yourself into the protagonist, not the victim. Yes, always acknowledging the things that have to be better, talking about them in a really direct and natural way, but always listening, always with the solution and the ambition that's how we're going to do that better and improve. Last year you said success, winning a trophy. How was that definition of success changed for this season and how do we measure it? Do you say that? Just winning one trophy, I said, competing for every trophy and getting and getting all of it, and especially being us and making sure that we give the best version for ourselves, because that's what it's going to give us, the biggest probability for me to win a major trophy. I'm going to say these things, can you finish the sentence, ask them at their best, or what make up? We are all connected. The one thing that every great captain has is the capacity to touch people and to bring people together. If people spent one day in my job, your job. Man, yeah, not mine, no one, I wouldn't wish that on anyone, Michele. What's the one thing that would surprise them the most? How long the day is? And the amount of things and decisions that you have to make that probably are not related to anything on the football pitch. The thing I'm most proud of during my Arsenal tenure is, I think the relationship that we have built with the players, the staff and with our supporters. Winning a Premier League title feels like something unique, I think, what we went through that day with with all our people. It was one of the most amazing days of my life. And now you've won. Everyone was saying until you win a title, you can't win a title, which is crazy logic. It's all the fun that said it was like catch 22. Now you've won. What happens now? And then desperate to win more and hungry than before to win more. How's Win the Dog changed? Instead of win is won. And now we're going to put it. We want to win again. By the way, Win the Dog is brilliant, man. It really is. You know, a lot of what you did, everyone wanted to laugh at each thing. But Win the Dog, is it as simple as this? Just get a dog, make everyone love them, call it win. And then nominative determinism does the rest. I always was that simple. So you tell us, tell us what you think about it, you think about it, you think about it.